Attitude Polarization or Belief Polarization

Attitude polarization is a phenomenon where people’s attitudes or beliefs strengthen and become more extreme as they engage in intensive thought about the attitude object.


D. K. Freedheim (Ed.) History of psychology. Vol. 1 of I. Weiner (Ed.) Comprehensive Handbook of Psychology. New York: Wiley.


See list of more fallacies, biases and heuristics.